June 2022 – Why would anyone want a job in claims?

Like many industries claims is experiencing changes to the workforce and will need to work harder to recruit staff. Whilst there are many factors that attract employees, we know that more and more people are looking for meaning and purpose in a role… 

The events since 2020 (pandemic, expanded work from home opportunities, “The Great Resignation (or Reshuffle)”, worker shortages, etc. have made staffing much more difficult to manage.

According to a recent study by The Jacobson Group and Aon, insurers will be trying to hire more claims talent over the next 12 months than in recent years. The U.S. Bureau of Labor Statistics projects approximately 25,000 available claims jobs per year in the foreseeable future.

How can insurers recruit successfully in this competitive environment?

There are many factors a potential young claims adjuster might consider choosing a certain career path or company. Some factors include salary, benefits, corporate culture, location, opportunity for advancement, work-life balance, and getting the opportunity to work in a technologically progressive environment….

We are also hearing more and more about workers seeking more meaning or a sense of purpose in the roles they choose to pursue.

The challenge here is that claims may be seen in some circles to be more of a widget in/widget out production environment which may not be appealing to those wanting to feel like they are making a difference in people’s lives.

What does this mean for workers’ compensation and The Claim Lab?

Just by the nature of their roles, WC adjusters and case managers already have a platform to help injured workers get better, get back to work and return to their normal lives.

If one looks at the WC claim’s role through this lens, providing informed guidance and service to claimants supersedes the production mentality. This can be extremely gratifying, but the legacy claims process hasn’t always been conducive to meaningful outcomes vs just claims closures and traditional metrics.

Use of The Claim Lab’s Questionnaire and the psychosocial insights obtained, offers the means to help claims professionals truly understand the whole person when helping claimants. This increased understanding allows more individualized and effective interventions.

When properly administered, the Questionnaire provides a tool to encourage increased empathy, improved communication, and gratitude by the injured worker (not to mention the employer/policyholder).

Participating in truly meaningful interactions and making a real difference in peoples’ lives can make all the difference when it comes to improving a claims professional’s job satisfaction and how they perceive the role.

Having sufficient and engaged staff also increases a claims organization’s competitive advantage overall….. and The claim Lab can help!

To find out more contact us at info@claimlab.org.

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